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Committed to supporting Black creatives, Black talent and the Black audience, we amplify their amazing work—creating sharable and uniquely relatable content that contributes to the culture.


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Quarterly Impressions


Emmy Nomination

With Strong Black Lead, they're helping viewers feel more comfortable every time they sit down for a binge-watch knowing that no matter what they look like, they can find entertainment with someone that reflects them, whether they're savvy, ambitious, awkward, joyful, or everything in between—with just one click. A new day, indeed.

Oprah Magazine

Jasmyn Lawson

Jasmyn Lawson

Channel Lead

A Spelman College graduate, media professional and dedicated Beyhive Member, Jasmyn believes images have the power to shape our world. Her past work includes being a real-life  NBC Page ( just like Kenneth from 30 Rock), managing social marketing campaigns at GLOW, and curating ALL of the GIFs centered towards diversity and inclusion at GIPHY.